Drype simplifies the ingredients in their products to the essentials, creating a concentrate of flavors and essences combined with alcohol.
The concept aims to highlight the brand’s values.
Promoting sustainability, minimalism and innovation, the brand identity is perfectly aligned with the brand’s mission. The world of cocktail experience becomes the protagonist, the elements that make up the logo aim to communicate in a direct and attractive way, through flat colors, simple and recognizable shapes, with a strong reference to the new gestures proposed by Drype.
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